Let’s say you are a marketing sales manager, and you are entrusted with the task of analyzing product sales reports. You must be able to derive meaningful insights from the data to understand how product sales are performing in different regions. This, however, can be challenging if you are employing just Table or Matrix visualizations. Looking up the data in each row to understand what it conveys can be pretty tiresome and difficult. Imagine if you are presented with the same report using different colors, such as orange to black for high to falling revenue figures. You will agree that this way of presenting reports is less straining for both the eyes and the brain. This is where Power BI conditional formatting makes its presence strongly felt.
Power BI Conditional Formatting allows users to dynamically set formatting concerning background color, text color, field values, etc, to table cells based on certain conditions. This in turn helps highlight specific values or data, in the process, allowing an individual to better comprehend the information and significance of a set of cells. All these aid in better reading of reports, which leads to better decision-making in quick time. Moreover, Power BI also facilitates the representation of data as data bars, active weblinks and KPI icons.

In this blog, we will learn all about Power BI, conditional formatting, and how we can apply Power BI conditional formatting to a range of cells based on certain or different conditions for useful information and insights. We will also share some important tips at the end for a more coherent understanding of the subject.
What is Power BI?
Power BI is a set of software services, apps, and connectors working in tandem to analyze and visualize raw data from multiple data sources, and turn it into logical, coherent, visually appealing, and actionable insights to help organizations make strategic business decisions in quick time. The data used by this powerful data analytic reporting tool, which brings disparate data sets into reporting dashboards, can be stored both in the cloud and on-premises.
A few Important Features of Power BI are enumerated as follows:
Extensive range of captivating visualizations:
In Power BI, visualizations of raw data are important. The tool consists of a myriad number of detailed and appealing visualizations to help you convert raw data into actionable information.
Extensive data integration options:
Power BI comes with the Get Data function which offers users the option to lift both structured and unstructured data from the cloud as well as data present within the organization’s premises to transform, and visualize your data.
What is Conditional Formatting?
There are quite a few popular spreadsheet software programs that allow you to apply custom formatting to cells based on certain conditions. This process, known as conditional formatting, uses color-based formatting to draw attention, emphasize, or put the spotlight on critical metrics, facts, or red flags, making it easier to analyze facts and information. End users can quickly interpret and understand the data with a glance with conditional formatting, as it aids in highlighting crucial information such as sales, budgetary allocations, resource utilization, and deadlines, among others. Conditional formatting breaks down a vast array of incomprehensible statistics into easily understandable visuals. Additionally, conditional formatting works as a trustworthy ‘alert’ system that keeps you abreast of important facts, to make the job of decision-making rather simple.
Power BI conditional matrix formatting
In Microsoft Power BI, conditional formatting is generally employed for tables and matrices. Users can easily apply the following types of formatting to table columns or matrices to determine how reports are displayed:
- Background color: users can change the background color of the cell
- Font color: users can change the text/ color or font size of the values placed in the cells
- Data bars: represent data as bars of the values contained in the cells
- Icons: represent data values present in cells as icons
- Web URL: Convert field value to web URL i.e., clickable links
Understanding Conditional Formatting in Power BI
Now, let’s see how to apply basic conditional formatting to a table or matrix in Power BI to change the background and font/text color of cells. Here, it is important to understand that the underlying conditions for formatting can vary in complicity, ranging from pretty straightforward ones, i.e., values higher or lower than a specified threshold, to extremely complex ones, requiring DAX expressions with highly specific formatting rules. As mentioned above, you can also add data bars and icons using conditional formatting power BI, which then formats the data based on underlying data changes. Once you select the table/matrix where conditional formatting is to be applied, go to the Visualizations pane, click on the drop-down menu icon, and select conditional formatting.
1. Background color and font color

Here, you can change the background color or font color of cells or text based on specified conditions. Background color formatting is generally employed to build heat maps, which makes the identification of high and low values easier. Note that applying Power BI conditional formatting to visuals will reverse any custom background or font color already applied to the cell.

2. Data Bars

A Data bar is a horizontal bar within the cell used to represent the value of a cell as compared to other cell values.
3. Icons
Icons allow you to add symbols or icons in proximity to your data points.
4. Web URLs
This type of conditional formatting in Power BI allows you to create hyperlinks for additional information from external sources.
Conditional formatting in Power BI helps apply custom formatting to cells which makes the report visually appealing and easy to comprehend. Conditional formatting specifies how colors are displayed in a report, which makes it rather easy to highlight important points, trends, resource utilization, ROI, and other critical metrics, thus making it easier to analyze and utilize data for strategic decision-making. At Datagaps, we provide a consistent & reliable solution for all your Power BI conditional formatting needs. With a high level of scalability and fault-tolerant architecture, we help you unlock the full potential of Power BI conditional formatting to draw insightful analysis for quick business decision-making.
FAQ's
How can Power BI conditional formatting be copied?
Users can copy conditional formatting in Power BI from one table or visual to another with the help of Format Painter.
How can conditional formatting in Power BI be removed?
You can remove conditional formatting in Power BI by clicking on the drop-down icon and choosing “Remove conditional formatting.”
Can I format an entire row in Power BI conditional formatting?
No. Power BI does not allow you to conditionally format an entire row in Power BI.
Power BI conditional formatting tips
Create custom DAX measures to build logic for tedious conditional formatting in Power BI.
Take care to choose high-contrast colors so that everyone, including people with disabilities, can read the reports easily.
Lay emphasis on important trends, data, and patterns to make your reports visually appealing and easy to read.
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